Web analytics has become an integral part of any online business. A thorough assessment of the website can provide the business managers pivotal information and statistics regarding user interests, type of target audience, size, demographics, purchasing patterns, etc. With a vast experience in the field, O2I is a one-stop-solution for all kinds of web analytics services. Global recognition and an extensive customer-base have earned us the top rank in the field of web analytics. Our offshore web analytics services in the Philippines have become hugely popular and are being increasingly preferred by global businesses due to the affordability of our offerings.
Being one of the leading web analytics services providers in the Philippines, we offer well-rounded solutions to enable our clients to optimize web user interaction and boost conversions. Our services include -
Understanding your website performance is crucial to develop a future course of action for marketing campaigns. Therefore, we provide you with in-depth reports developed by our experts after careful analysis of each and every component of your website. Documenting the statistics on the basis of key indicators can help businesses build better strategies to drive greater traffic and better conversion rates. We cover a spectrum of services like predictive analytics, data auditing, data visualization, video and image analytics, dashboard analytics, website traffic analytics services, KPI reports, etc.
An extension of web analytics services that we offer, we design dashboards that have the ability to use the data and determine KPIs and other performance measures through a highly functional and easy to comprehend interface.
Under dashboard creation services we provide the following solutions -
All businesses run frequent marketing campaigns in order to boost their sales and attract new customers. Measuring the effectiveness of marketing campaigns is as important as running them, as it gives the marketers a fair idea of what is working and why. Our skilled analysts scrutinize each aspect of the campaign and draw meaningful conclusions for enterprises based on visitor reach, landing page performance, market acquisition, conversion rate, and customer retention.
Sometimes companies invest in highly advanced and expensive web analytics software that, unfortunately, yield reports that are of little relevance to their business. And, even if they are relevant, the generated reports are so technical that only a few experts can decrypt them for you. We can build software that is in synchronization with all your marketing needs and website measurement goals. We have a team of custom web analytics software developers that are adept in tailoring the analytics software to help you extract the vital insights. From building analytics dashboards to customizing web log analyzer, and automating excel report data processing, we offer a range of custom analytics software services to our clients.
As a web analytics outsourcing company in the Philippines, we provide our customers with a wide range of Google Analytics services. Google Analytics is the most popular analytics software due to its easy integration into any website. Using this supremely competent tool in the right way can prove instrumental in taking your business to a new level. However, only installing it into your web server may not do the magic. It is the core understanding of its functionalities and how its features can be customized in the relevance of your marketing needs is what will do the trick. Therefore, we offer the following professional Google Analytics services to help you make optimum use of this tool -
Careful integration and implementation of web analytics software are imperative for it to give accurate results and generate reliable reports. Our experienced team members ensure that they first understand the distinct needs of every business and then customize and configure web analytics tools for your website marketing goals and analytics requirements.
The elementary force driving the customers to websites are search engines. Therefore, for optimal utilization, one needs a strong sense of search engine marketing techniques and strategies. Having experienced and leveraged the power of search engine optimization for over two decades now, we are seasoned enough to provide you with 360° SEM solutions. We cover services like website optimization, SEO, paid search or pay per click services, email marketing, social media marketing and affiliate marketing solutions to all types of enterprises.
We follow a comprehensive process to ensure that the project lifecycle is completed swiftly, transparently, and successfully. Our process involves the following steps -
Understanding the project needs and developing a framework to measure performance
Allotment of a team of experts headed by a Project Manager. The team may include varied specialized experts as per the project needs
Examination of the existing analytics tools if any and suggesting updates, customizations, or migration as per its performance
Carrying out web analysis using popular tools or customized web analytics tools and documenting the findings
Integration of data and developing meaningful reports for clients and sharing/uploading them through a secure platform
Continuous testing and maintenance services if required by clients
As a leading Philippines web analytics services company, we enjoy a high reputation amongst our clients for our superior quality of work and timely delivery. Being in the business for more than 21 years, O2I is transforming the way people do business online. Here are some differentiators that make us the most preferred choice in the market -
The fee structure of our web analytics solutions is pocket-friendly, making us a hit amongst small, medium, as well as large enterprises. Having a team in the Philippines allows us to get the best of outsourcing at a lower cost for our clients.
Our team of experienced experts are our biggest strength. Our expert web analysts and data specialists are skilled in using and integrating leading web-analytics tools and building a comprehensive analysis report in order to bridge any gaps and achieve more effective lead generation.
We place a high value on sound infrastructure and ensure the availability of the latest tools to our experts so that they can maximize their work potential. We have expertise in handling tools and software like Google Analytics, Omniture, Web Trends, Site Catalyst, Yahoo Web Analytics, Compete Analytics, Click Tracks, Net Insight, and more. We can build customized analytics software modules to meet your specific needs as well.
Our team of analysts provide precise and error-free answers to complex business questions. A quick assessment of reports and swift decision-making leads to quick turnaround time and helps the businesses stay ahead of their competitors. We offer solutions for conducting advanced drill-down analytics that enables our clients in finding hidden correlations and achieve better results.
Another key differentiator that makes us ace the market of web analytics services in the Philippines is the way we deliver our reports. The reports that we provide are easy-to-decipher and well-structured for all business managers irrespective of their background or understanding of the technicalities of the website, thereby making our services user-friendly.
We offered routine insights on client's websites and provided recommendations to make the most out of their websites and marketing activities.Read the case study
We created the segments - Geographical and Business Units and captured the data in Google Analytics. This enterprise-level implementation of Google Analytics enabled the client to gain greater visibility over the reach and impact of their website.Read the case study
If your organization is looking to make it big in its online operations, web analytics is the key requirement and O2I is undoubtedly the best web analytics services provider in the Philippines. Being an ISMS (ISO/IEC 27001:2013) certified company with a vast team of multi-domain expert analysts and guaranteed quality control, we can help your business reach wider audiences and generate better leads through accurate analysis and robust reports.
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